We know marketing. We help customers market their businesses better through promotional products and marketing services. The Fully Promoted brand combines decades of experience with constant updates to our products and services, and we have the resources to help you stay up to date when marketing your promotional products franchise.
Fully Promoted is a one-stop shop for all of your customer’s marketing needs. We’re able to provide businesses in your community with high-quality products and professional marketing strategies, all under one roof.
We help our franchise owners with their marketing efforts too. Fully Promoted’s ongoing support helps you keep your momentum and stay on the right path. When you become a part of the Fully Promoted family, you can rest assured that you have a partner there for you every step of the way.
Strategies for Attracting More B2B Clients
With the ever-evolving B2B market, there are fortunately more strategies available than ever before to convert buyers and drive sales.
- Account-based marketing. With this strategy, you concentrate your marketing resources on a defined set of target accounts and launch personalized campaigns centered upon their needs.
- Social media. Social media has become a way to humanize your company by building trust and can be effective in generating leads.
- Content marketing. Digital content in the form of articles, white papers, or infographics shows credibility and authority in your industry while promoting your brand and capturing leads.
- Gamification. Utilizing games or game-like elements makes marketing more exciting, interactive, and memorable.
- Retargeting. Cookies can help you gather data to serve the most relevant digital ads to consumers and have been proven to increase click-through rates.
- Micro-moment marketing. As part of the marketing journey, buyers will learn, do, watch, or buy something on their phones. Capitalize on these short moments by being relevant and mobile-friendly.
- Direct mail. Direct mail is still relevant – and as a valuable marketing channel, proves itself to be an effective data collection device.
Ongoing Franchisor Support
Fully Promoted is a turnkey franchise. That means that all equipment, hardware, software, fixtures, and furnishings are included with your investment. We’ll help you with demographic studies, site selection, lease negotiation, and store build-out coordination.
Support doesn’t end once training is over and your store is open. Our top-notch ongoing support program is designed and dedicated to helping franchise owners find success throughout their journey. To support that success, we put an immense amount of time not only into training but ensuring that our franchise experts and support team are knowledgeable and able to address any questions or concerns that arise by offering other ongoing support programs that include:
- Regional meeting and training sessions
- Franchise owner conventions
- A toll-free 800 number and online support
- Regional support staff
- Technical assistance
. . .and equally as important, marketing. We understand the value of promoting your brand (more than anyone else!) so advertising your location to the right customers is crucial.
Fully Promoted has the expertise to not only provide promotional products to meet your clients’ marketing needs, but the marketing support to serve your promotional products franchise as well. We’re there to set you up for success in franchising.
Curious to learn more about how Fully Promoted can help with marketing your promotional products franchise? Contact us today!