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The promotional products industry generated a record $24.7 billion in revenue in 2018, including sales growth of 4.9% (Source: Advertising Specialty Institute). There is a lot of demand for promotional products, and Fully Promoted is all about creating personalized products for our clients. If you’ve ever been curious about starting a screen printing and embroidery business and plan on attending a Discovery Day, here’s what you can expect and some questions to ask.

What is a Discovery Day?

A Discovery Day (or similar event) allows prospective franchisees to learn more about Fully Promoted from the franchisor firsthand. These prospective franchisees have applied and passed some preliminary thresholds to be invited to the event. On Discovery Day, you’ll also get to see the franchise’s headquarters and tour various departments. 

One of the biggest benefits of Discovery Day is meeting face-to-face with the executive team. This advantage allows prospective buyers to really get to know the company, their beliefs, and their keys to success in starting a screen printing and embroidery business. The same goes for the company; they have enough interest in you to invite you, but they want to get to know more about you as well. While there’s a lot of research that the Internet can provide these days, but nothing compares with meeting potential partners in person. 

Questions to Ask

Discovery Day is an excellent time to do just that; Ask questions! But, before you accept your invitation, you’ll want to do your research to determine whether starting a screen printing and embroidery business is a good fit for you. Things to consider: familiarize yourself with information on the company, their franchising opportunity, the owners, and their Franchise Disclosure Document (FDD). Once you’ve done your due diligence and feel it’s the right choice, you’ll want to put your best foot forward and arrive at Discovery Day prepared with all the important questions that require answers. 

Some sample questions include:

  1. What are the company’s long-term plans concerning growth, expansion, locations?
  2. Does the company support/encourage multi-unit ownership?
  3. Is the company part of an independent franchise association?
  4. What are some concerns other franchisees may have voiced?
  5. Are franchisees allowed to pick and choose the products/services they offer? 

Our Screen Printing and Embroidery Franchise Opportunity

Starting a screen printing and embroidery business with Fully Promoted is an exciting opportunity to break into the promotional product industry. We provide a wide range of promotional products like uniforms, branded apparel, mugs, keychains, magnets, and marketing services to businesses. Customers can order what they see in-store or online, and Fully Promoted will fulfill their order locally.

Fully Promoted is a turnkey investment model that includes nearly everything you need to start your business. We provide franchisees with valuable resources: real estate assistance, a proven business model and systems, an online ordering system, ready-made marketing materials, comprehensive training, a well-established brand, and on-going guidance and support. We make franchising much easier than going it alone – just about anyone can leverage our hard work and open a store of their own. 

At Fully Promoted, we work primarily with other businesses, which helps keep us recession-resistant. We’re proud to create products that help other businesses advance. 

Curious to learn more about starting a screen printing and embroidery business with Fully Promoted? Contact us today!