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If you haven’t heard the news, we are excited to tell you that EmbroidMe is now Fully Promoted! This change means expanded product offerings and new marketing services to create custom and complete marketing strategies for our customers.
Over time, our brand has changed from a simple embroidery franchise to the complete marketing franchise that we are becoming now as we transition to Fully Promoted.
EmbroidMe: Branded Products
Though the branded products that we created with our customers were effective, they are just the tip of the marketing iceberg. As EmbroidMe, we made a name for ourselves as the largest promotional products franchise in the United States, but we know that our brand has so much potential to provide complete marketing solutions to our customers.
Branded products are just one facet of a complete marketing strategy, and as EmbroidMe, we were unable to tap into the rest of the marketing franchise industry. Expanding our brand and converting to Fully Promoted has unlocked our full potential.
Fully Promoted: Branded Products AND Marketing Services
The branded products that put us on the map—embroidered uniforms and apparel, water bottles and key chains with logos, and so much more—are here to stay, but with the name change comes the addition of marketing services. The goal now is to create fully formed marketing strategies with our clients.
We Are the Marketing Department
Our customers are typically owners of small and medium enterprises, or SMEs. These owners are running successful companies that need a leg up on their marketing efforts, but they do not want to incur the expense of creating an entire marketing department. That’s where we come in.
Our franchise owners and their employees are thoroughly trained in the best practices of creating a well-rounded marketing strategy. This means that in addition to our outstanding branded products, we now offer a range of digital and print marketing services to complete the picture for our clients. Below are some of the new services we are offering to our customers.
You can have the most beautiful website on the entire Internet, but without digital marketing, very few people are ever going to see it. Search engine marketing (SEM) is an essential part of driving traffic to your website, as it optimizes content so that when customers search for relevant terms, your site will appear. Using paid search and organic leads, digital marketing is an essential part of any marketing strategy.
Social media is embedded in the fabric of our society, and businesses of all sizes must be active on social media sites like LinkedIn, Facebook, and Twitter in order to remain relevant. Fully Promoted franchisees learn the best practices for marketing on social media, helping customers build their followings and strengthen their businesses.
Print and Targeted Marketing Campaigns
Though digital marketing is the new frontier, print marketing hasn’t gone anywhere. Customers still respond to printed media and targeted marketing, which compliment digital marketing efforts well.
Consult. Customize. Create.
What is the most important service that Fully Promoted offers our clients? Marketing solutions that are specific to each business we work with. We consult with each company to learn their goals and strengths, and then customize a marketing strategy to meet those goals and create amazing products to make it all happen.
Our franchisees have all the tools they need to build their businesses and handle their customers’ marketing strategies confidently. You can learn all the ways that Fully Promoted works for you by checking out this blog!
The Fully Promoted marketing franchise opportunity uniquely sets you up to forge strong business connections and build up your skills. Check out our opportunity!