The promotional products industry is significantly driven by the need for businesses and other organizations to promote themselves effectively. Fully Promoted allows them to choose from a wide range of options, from uniforms and apparel to keychains and drinkware. We even offer marketing services! A number of trends are driving the growth in our industry. Here, learn about a few of our products and services that are substantially in high demand.
1. Tote Bags
Tote bags have been exceedingly popular in recent years, with many people opting to carry a few in their car to eliminate the need for plastic grocery bags. In many areas, bans on plastic bags have made tote bags a necessity for shopping trips. That’s why tote bags are considered especially valuable promotional items – people are likely to keep them as they’re quite useful.
Fully Promoted can produce screen printed and embroidered tote bags in a range of colors and sizes. We can even help them with graphic design to come up with the perfect concept. Our wide range of options and high level of service make us a standout in the promotional products industry.
2. Travel Mugs & Other Drinkware
Travel mugs have also been growing increasingly popular in recent years. In fact, it’s estimated that the demand for reusable drinkware will increase at a CAGR of 4.2% from 2016-2024. There are a few possible reasons for this increased demand, one likely being that people are more environmentally conscious than ever. Single-use plastics like drink containers are easy to reduce when people switch to reusable drinkware.
Like tote bags, that makes these promotional products especially popular options. We’re able to produce water bottles, tumblers, coffee cups, and more, all customized to our clients’ specifications.
3. Event Marketing
Many organizations that typically have in-person conferences and events had to switch to an online format in 2020 due to the pandemic. With the distribution of vaccines, many people now see an end in sight and are looking forward to returning to their in-person events soon. When that happens, Fully Promoted franchisees will be ready to help with event marketing.
Not only can our franchises produce signage for use at these events, but we also specialize in customized pens, keychains, even t-shirts. These are exceptionally popular at conferences and events because they help people network, make memories, and engage at a deeper level. The promotional products industry has always been an integral part of conference and event marketing.
These are just a few promotional products industry trends that impact Fully Promoted franchisees. If you’re interested in opening your own location, contact us today.